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BVMed

Corporate Website

BVMed’s Corporate Website

interactive tools supported the German Medical Technology Association (BVMed) in redesigning its digital presence. The revamped website now features an accessible design that complies with BITV standards, along with a clear and intuitive structure that makes it easier for users to access BVMed’s wide range of information and services relating to medical technology.

Services

Strategy
Concept
Usability
Accessibility
Design

About BVMed

BVMed represents more than 300 manufacturers and suppliers in the medical technology sector, providers of medical aids and homecare services, as well as specialist and wholesale medical distributors. BVMed is the voice of Germany’s MedTech industry, with a particular focus on small and medium-sized MedTech companies.

The MedTech industry in Germany—including manufacturers and micro-enterprises—employs around 265,000 people and generates total revenues of approximately €55 billion. According to official economic statistics, there are 1,480 MedTech manufacturers with more than 20 employees, employing more than 161,000 people and generating total revenues of over €40 billion.

Around 68% of MedTech revenues are generated through exports, while approximately 9% of revenues are invested in research and development.

Topic portals as the heart of the website

A central element of the new website is the topic portals, which give users comprehensive insight into current developments in the industry – providing a range of content: from overview articles, position papers and press releases to events and infographics. Alongside extensive content on industry topics, the website also delivers detailed information on the medical technology sector in Germany, as well as on training opportunities and career prospects.

Tablets und Smartphones zeigen die BVMed-Themenwelt mit Beiträgen und Übersichten

Filter Functions for Member Companies

Thanks to the newly implemented filter functions, users can now easily search through the BVMed’s 300+ member companies based on criteria such as company type, product area, and federal state. This makes it quick and intuitive to find exactly the information they are looking for.

The website also provides a comprehensive overview of the BVMed Academy’s events and services, as well as information about the BVMed Institute’s services and publications.

With the new website, BVMed aims to make its diverse information and services on MedTech industry topics more visible and accessible to its various target audiences.
Manfred Beeres & Michelle Klee, Unternehmenskommunikation, BVMed

With accessible design and clear structure, revamped website gives users comprehensive insight into BVMed's range of services and access to wealth of information on MedTech industry. The built-in filter function lets users search specifically for relevant information. With broad range of topic portals and extensive information on events and services, new website offers valuable resource for industry players and interested parties.

Smartphone und Beitragskarten des BVMed-Newsletters zu Pflegehilfsmitteln, Hygieneforum und Sprechstundenbedarf

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  • Hanne Asmussen

    Project Managementsynaigy

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