Insights
Knowledge that advances you.
Blog posts, podcast episodes, webinars, interviews, and events about commerce, CMS, data, and AI – from the project practice of our teams, not from the trend report. We write about what we really work on: what worked, what surprised us, and what we would do differently next time.

In Focus
Three posts that count right now.
Market study with ECC KÖLN and VTEX
AI in B2B between ambition and reality
200 surveyed B2B decision-makers show which AI solutions are running productively at wholesalers and manufacturers today, where implementation has been failing for the past two years, and where investment will flow next year.
Everything at a glance
Posts and Events
All posts in one place – search by a keyword or filter by format and topic.
Prefer listening to reading?
The synaigy podcast on all major streaming platforms. Joubin Rahimi talks to people who have actually built digital business models and know what they are talking about. A new episode every two weeks.













