Digital strategy & transformation
From the digital roadmap to implementation. Strategies for commerce, CMS, and DXP that measurably advance your business.
Digital Strategy & Transformation
Strategy rarely fails at the concept. Rather at simultaneousness.
In hardly any company does digitalization run as a single project today. AI initiative, cost program, and business model change run in parallel and meet the same people, systems, and budget. What looks like clear prioritization at the executive level appears as a stack of equally urgent projects at middle management.
This results in silo solutions, increased integration costs, and platform decisions being made on a whim. The problem is rarely the individual decision, but the lack of sequence.
synaigy develops a digital strategy with you that views commerce, content management, and digital experience as an interconnected ecosystem. Your goals determine the platform selection. The result is a prioritized digital roadmap with clear milestones, defined KPIs, and an implementation plan.
LET'S TALK!
Digital strategy that withstands implementation. Start with the free Digital Readiness Check.
Where does your company stand digitally? We analyze your platform landscape and show you the key action areas for your digital strategy.
The close, trusting collaboration with synaigy was a key success factor for us. With a clear view for strategy and a simultaneous understanding of our operational challenges, we jointly created a solid foundation for data-based decisions – cross-team, transparent, and effective.

For 96 years we have been the first point of contact and supplier for the needs of food production. We could only build such long-standing trust with customer-oriented service and very good work. We now had to achieve exactly this trust and perfect customer centricity digitally, and synaigy helped us with this. With their holistic approach from consulting to technical implementation, they broke down a huge project understandably and implemented it step by step together with us.

Through the Digital Readiness-Check by synaigy, we were able to identify several operational and strategic action areas. In addition to a PIM project, various e-commerce and UX/UI adjustments, synaigy successfully supports us with managed service. I greatly value the partnership and long-term collaboration on an equal footing.

Together with synaigy, we conducted our first Service Innovation Think-Tank. A key component of this event was the "Hands on" workshops, which were conceptually developed by synaigy and then conducted on-site with the participants. We are highly satisfied with both the preparation, the extremely professional and stimulating execution, and the outcome and look forward to further milestones of the collaboration.
The topic of customer centricity has gained high importance at ABUS. Our customers expect not only the highest product quality but also an excellent user experience across all touchpoints and channels. With synaigy, we have a customer-centered partner at our side that helps us to get even closer to our customers' needs digitally.
Where Digital Strategy with synaigy makes a real difference
Strategy work is most effective where decisions have previously been stuck due to weak data, unclear priorities, or grown system breaks.
Create clarity
A prioritized digital roadmap with concrete milestones. Know what will be implemented when and why.
Evaluate platforms
Technology selection based on your requirements, not on partnerships. Best of NEED :-)
Protect investments
Architectural decisions that work today and scale tomorrow. No expensive platform changes after two years.
Eliminate data silos
Think of commerce, CMS, PIM, and analytics as a connected ecosystem. Data flows, processes interlock.
Ensure implementation
Strategy and implementation from a single source. Backed by TIMETOACT GROUP with 1,700+ employees. No agency change necessary.
References
What we have already implemented with customers
Example projects that show how a clear digital strategy leads to measurable results. From location assessment to platform architecture.

Most companies do not have an idea crisis, but an order crisis. Our task is to make three out of twenty right projects that are effective now.

How the collaboration works
From the current state to the digital roadmap in four clear steps. Each step delivers a result that you could continue to work with even without us.
Digital Readiness Assessment
We analyze your existing platform landscape, processes, and digital maturity levels. Interviews with stakeholders, technical audits, and an evaluation of your system architecture form the basis.
Target image & platform strategy
Based on the assessment, we jointly define the target image: Which platforms, which architecture, which integration strategy? Commerce, CMS, and DXP are planned as a total system.
Digital roadmap & prioritization
From the target image a prioritized digital roadmap emerges with milestones, KPIs, budget framework, and responsibilities. Quick wins first, strategic initiatives in phases.
Implementation support
We accompany the implementation from platform selection to go-live. Project management, quality assurance, and regular strategy reviews ensure that the roadmap becomes reality.
Strategy experience you can build on
Strategy for us is not a presentation deck. These figures show how we make strategy work measurable and how quickly a location assessment becomes a reliable plan.
100+
Accompanied digitalization and transformation projects
From industry, wholesale, brands, and manufacturers.
6
Phases in the synaigy consulting framework
From strategic analysis to strategy definition, matchmaking, and support to success measurement.
4–8
Weeks until a reliable digital roadmap
Assessment, workshops, target image definition, and prioritization. We often identify initial quick wins already in the assessment.
KNOWLEDGE TO GO
Whitepaper
Sound knowledge for your strategy decisions. Free for download.
Frequently asked questions about digital strategy
Analysis of your existing platform landscape, definition of a target image for commerce, CMS, and DXP, as well as a prioritized digital roadmap with concrete milestones, KPIs, and implementation plan.
For companies facing platform decisions, wanting to consolidate their digital landscape, or feeling that isolated solutions are hindering further development. Typically: upper mid-sized and enterprise.
We not only advise, we also implement. Our strategies are based on practical experience from hundreds of platform projects. Not just a slide deck, but an implementation plan that we take responsibility for.
Shopware, VTEX, Intershop, Storyblok, Magnolia, Pimcore, Contentserv, Algolia, and others. We offer technology-neutral advice and choose the platform that suits your requirements.
A prioritized implementation plan with milestones, dependencies, budget framework, and KPIs. The roadmap shows which actions take place when and their impact on your business.
Depending on complexity, four to eight weeks. This includes assessment, workshops, target image definition, and the creation of the digital roadmap. We often identify the first quick wins already in the assessment.
Yes. From platform selection to implementation to managed service. As part of the TIMETOACT GROUP with 1,600+ employees, we cover the entire lifecycle.
To you – completely. Through our coaching approach, we also pass on methodological knowledge to your employees and key stakeholders so that you can continue to develop the roadmap without us.
LET'S TALK!
Your roadmap in the discovery call
Digital strategy begins with an honest assessment.
In the discovery call, we look at your system landscape, your goals, and the gap in between to derive the initial steps of a reliable roadmap.
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