Your product data is maintained. So why does the catalog still take weeks?
priint automates the creation of catalogs, data sheets, price lists and other publications directly from PIM, DAM and ERP. synaigy connects the priint:suite to your data landscape and ensures that print and digital are created from the same data. The software comes from Duisburg and has been in use for over 20 years.
Product communication is created from data, not from layout work
The product data is cleanly stored in the PIM, and yet for every catalog, every data sheet and every price list, the work starts all over again. Content is copied, placed in InDesign, corrected and then revised again after the next price update. That costs weeks, ties up specialists and produces exactly the errors that customers end up finding in the catalog.
priint is a software provider from Duisburg and has been active in database publishing since the 1990s. The priint:suite connects PIM, DAM, CMS and ERP directly with Adobe InDesign and Illustrator and generates catalogs, data sheets, labels, price lists and personalized mailings from them. synaigy is a solution partner of priint and contributes experience in commerce, customer experience and product data so that print and digital are created from the same source.
LET'S TALK!
One data record, every channel, no post-editing
In the free initial consultation, we look at which of your publications can already be automated today and what is still missing in your product data for that.
HIGHLIGHTS
What priint takes over in your product communication
These five building blocks interlock. Planning, data, layout and output work on the same basis, so a correction in the PIM does not get stuck before it reaches the catalog.
Automatically generate catalogs and data sheets
The priint:suite builds catalogs, price lists, data sheets and labels from your product data based on rules. Extensive publications are created in hours instead of weeks, and price changes flow in automatically.
Connect PIM, DAM and ERP directly
Via standard connectors and APIs, priint connects with Pimcore, Akeneo, inriver, Contentserv and other systems. The data remains where it is maintained and is only retrieved for output.
InDesign and Illustrator remain the tools
With priint:comet, your creative teams continue to work in Adobe InDesign and Illustrator. The plug-ins take over placing and updating content; the design remains with humans.
Plan and manage publications
The priint:planner maps page planning, approvals and production status. Marketing, product management and the agency work on the same publication without sending files back and forth.
Output personalized and in multiple languages
The same template delivers catalogs in fifty languages, excerpts filtered by target group or individual quotes for single customers. This makes print as personalizable as a newsletter.
PLATFORM FACTS
priint at a glance
Source: priint, information from the manufacturer's website.
80
Percent shorter production cycles for publications
According to the provider, the production time for catalogs and data sheets can be reduced by up to 80 percent. The largest part of this comes from manual layout and corrections.
500+
Companies work with the priint:suite
Among them Hoffmann Group, Grohe, XXXLutz and Bonprix. Industry, wholesale and retail use the same platform.
30+
Print touchpoints along the customer journey
From the price list to the data sheet to package inserts. Each of them is created from the data that you maintain anyway.
What we deliver for your priint project
priint provides the automation. We ensure that your product data is ready for it, the integration runs smoothly and your team then manages the publications itself.
Publication and data analysis
We record your existing publications and the path from the PIM to the print file. This makes it clear which formats can be automated immediately and where product data must first be added.
Product data model for print
We check whether attributes, units, variants and image assignments are structured in such a way that a layout can process them based on rules. We close gaps in the PIM, not in typesetting.
Connection to PIM, DAM and ERP
We connect the priint:suite to your system landscape, whether Pimcore, Akeneo, inriver, Contentserv or an in-house development. Data is read for output, not duplicated.
Templates and rule set
Together with your designers, we translate the corporate design into priint templates. We define placement logic, tables and variant rules so that new products drop into the layout without manual work.
Planning and approval processes
We set up the priint:planner and approval workflows for your organization so that marketing, product management and the agency work in one process instead of three email threads.
Training and further development
We train your team in priint:comet and the suite and support the first productions. After that, new formats, languages and touchpoints are added as extensions, not as new projects.
Your path to automated product communication
From analysis to ongoing production, there are four phases. They ensure that priint builds on your data and does not run alongside it.
Analysis and target picture
We analyze your publications, data sources and production processes. Together we define which formats are automated first and which metrics will demonstrate success.
Data integration and data model
We connect PIM, DAM and ERP to the priint:suite and bring the product data model into a structure that layout rules can process. Missing attributes are added in the PIM, not in the layout.
Templates, rule set and pilot
We implement your templates in priint, store placement and variant rules, and produce an initial publication as a pilot. After that, everyone involved knows what the process looks like in day-to-day operations.
Rollout and ongoing production
We support the rollout to further formats, languages and touchpoints and evaluate throughput times and correction rates. From this data, the next automation steps are derived.
Product communication may be sober or emotional, because every person is different and wants to be addressed in a different way. At the same time, communication is becoming faster and the willingness to live with incorrect data is decreasing. Our automation solutions make it easier for companies to meet both needs: quickly, reliably and suitable for every recipient. synaigy adds its experience in commerce, customer experience and data. Together we offer highly personalized communication even at complex touchpoints.
KNOWLEDGE TO TAKE WITH YOU
Two articles before you plan your next catalog
Both articles come from our Insights section and show what matters for product data before it flows into a channel.
Many companies have implemented their PIM to supply the shop. The catalog and data sheets continue to run alongside as before, with copy and paste and two correction loops. With priint, we bring these channels back to the same data source. For our customers, this means that a price change happens once and arrives everywhere.
Frequently asked questions about priint
priint is a software provider for data-based product communication based in Duisburg. The priint:suite automatically generates catalogs, data sheets, price lists, labels and other publications from PIM, DAM, CMS and ERP. It is complemented by priint:comet, the plug-ins for Adobe InDesign and Illustrator, and priint:cloud as a publishing service from the cloud.
priint offers connectors for, among others, Pimcore, Akeneo, inriver, Contentserv and Adobe Experience Manager, and also connects ERP, CMS and individual data sources via APIs. synaigy takes care of the integration and ensures that the data continues to be maintained in the source system.
Yes, and that is intentional. priint:comet works as a plug-in in Adobe InDesign and Illustrator. The software takes over placing and updating content, while design control remains with your team or your agency.
For everything that is generated from structured product data. This includes main catalogs, target group catalogs, price lists, technical data sheets, labels, packaging, package inserts and personalized mailings. According to the provider, more than 30 print touchpoints can be covered.
Both. According to the provider, the priint:suite runs in your own data center or in a private cloud operated by priint, and with priint:cloud also as a publishing service. We clarify which variant fits your system landscape in the initial consultation.
priint specializes in data-driven product communication and has been on the market for over 20 years. The combination of planning, data integration, InDesign integration and cloud option in a single product family is the differentiating feature. Whether priint is the right solution for you depends on data quality, publication volume and your channels. We examine this objectively in the initial consultation.
synaigy connects priint with your PIM, your commerce platform and your data processes. We analyze publications and the data model, set up integration and rules, train your team and further develop the automation together with you.
One data record, every channel, no post-editing
In the free initial consultation, we look at which of your publications can already be automated today and what is still missing from your product data to achieve this.
Please accept the corresponding cookies to view this embedded content.
