From consulting to the technical implementation of a new shop platform
UDO BÄR is a specialist in operational equipment, industrial supplies, and warehouse equipment. Together, we replaced the previous shop system - from the initial workshops through implementation on Intershop to ongoing operations.
Project Brief
- GoalReplatforming, internationalization
- Duration9 months, ongoing
- SystemIntershop
- SectorOffice supplies and operational equipment
- TypeB2B, B2C
- OnboardingSupport since 2018
UDO BÄR has been an internationally operating multichannel company for operational, warehouse, and office equipment for more than 30 years.
For such a company, a stable operation of the online shop significantly contributes to success. But what if the current system is no longer stable and also demands high maintenance costs? Our client UDO BÄR was confronted with exactly this challenge. The system had to manage an ever-increasing number of articles with a continuously growing number of variants - a requirement it could no longer meet. Therefore, a new webshop system had to be found that could still perform these functionalities at this scale.
Since UDO BÄR was aware of this problem, the company sought a suitable partner for a website relaunch. As a long-standing Intershop partner and expert in the B2B field, we were well-suited for collaboration.
Our Services
Through joint workshops, the requirements for a new system and thus also for the new webshop were developed, specified, and implemented.
Primarily, a system had to be found that could not only process an enormous amount of data but also enable the integration of Punch-Out (OCI, SAP Ariba, Coupa). This prerequisite was given as this connection is needed for many large customers of UDO BÄR. Further requirements for the new webshop were increased visibility in search engine results (SEO), a revision of the UX/UI, internationalization, and thus localization in multiple languages.
Implementation and operation: Intershop platform with maintenance and support by synaigy
After successful implementation of the project, we also took over the maintenance and support of the new webshop. Thus, UDO BÄR continues to be supported and assisted by our expert team. After the go-live, synaigy also took over the maintenance and support of the new webshop. Our team continues to support and assist UDO BÄR in ongoing operations.
What we implemented for UDO BÄR
Five work packages emerged from the workshops - from the data model to ongoing operations.
Punch-Out Integration
OCI, Ariba, and Coupa are directly connected - a prerequisite for the major customers of UDO BÄR.
Scalable Data Processing
A continuously growing number of articles and variants now runs stably - where the old system reached its limits.
Visibility in search engines
SEO was part of the requirements from the beginning and not just a topic after going live.
UX/UI and Internationalization
Revised interface and localization in multiple languages - the foundation for international business.
Operation, Maintenance, and Support
After the go-live, the team remained on board: maintenance and support continued as a managed service.
In the course of continuous development of our digitization and automation, we were faced with the challenge of introducing a new e-commerce system. It should primarily be able to process large amounts of data and be adaptable to our individual requirements. With synaigy, we were able to win a competent and reliable partner who not only accompanied us in the introduction of the e-commerce platform Intershop but also ensured the smooth, scalable, and secure operation of the online shop - regardless of time and place. We look forward to further pleasant collaboration and are confident that we will make our e-commerce area even more successful together.
Are you planning a replatforming or a Punch-Out connection for your B2B shop?
Let's talk about your project.
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